GolfInvestors Blog

The GolfInvestors Blog is dedicated to thoughts revolving around GolfInvestors...with some rambling allowed.
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Friday, November 24, 2006

Who is going to read 75 pages?

I was doing some research recently on SEC documents and guidelines (which I do constantly with the SEC stuff). I was at the point of my research where I was reading another actual FORM SB-2 filing (an offering prospectus filing). The filing was 75 pages for a simply company: Spicy Pickle Franchising, Inc. I came to the conclusion that most investors are not going to read 75 pages of boring text.

My realization came in the form of:

    "Wow!....not many people are going to read 75 pages in detail. They might skim, but not in detail."

In relating this to GolfInvestors:

  • If have industry-specific stock markets, would not need such a long document.
  • Also have industry-specific accounting rules
  • Also with an accounting system tied to the market such that one could require a company to plug into the accounting system 6-months to 1-year before doing an offering.

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